06 March 2025
(Photo: Kherson MBA)
The dismantling of advertising structures has been accelerated in Kherson.
According to the press service of the Kherson City Military Administration, at the beginning of 2022, there were more than 1,140 large billboards and structures in the city.
Due to the occupation of Kherson, early termination of contracts with advertisers, and a sharp decline in orders, most advertising market participants were forced to stop their activities. Some billboards were also damaged by shelling.
Currently, the City Marketing and Tourism Department of Kherson City Council is actively dismantling emergency structures as they can pose a threat to human life and health. In 2023, 134 billboards were dismantled in the city.
In 2024, another 66 structures were removed by the city authorities and 38 by the owners themselves. In the first two months of this year, another 14 advertising media were dismantled, and this work is ongoing.
Earlier, Intent wrote about how 38-year-old Kherson resident Andriy Polishchuk placed anti-Ukrainian propaganda on schools in exchange for Russian rubles during the occupation. In his advertising agency PIK, he produced advertisements, which he then placed on billboards in Kherson and Kherson region, educational institutions, institutions and other public places in the city. That is, all these narratives about: "Into the future - together with Russia", "Golaya Prystan forever with Russia", "Russia and Ukraine together forever", "Kherson - a Russian city", "Kherson - forever with Russia", "Russian passport - social stability and security", etc. that covered the region are the work of Polishchuk.
Also, an employee of a utility company will be tried for distributing Russian newspapers in Kherson, who in the summer of 2022 received the Naddnepryanska Pravda and Komsomolska Pravda newspapers from the occupation administration and distributed them among her employees.
Андрій Колісніченко