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June 16, 2025, 7:56 p.m.

Sulfate-free shampoos: a demand for clean cosmetics or fashion Advertising

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Sulfate-free shampoos: a demand for clean cosmetics or fashion

Cleopatra's name is still associated with charm, luxury, and wisdom. The last queen of Egypt was able not only to maneuver politically in the complex world of male power, but also to create an image of ideal female beauty. At a time when shampoos did not yet exist, Cleopatra, like all women of Ancient Egypt, used the gifts of nature to take care of herself, and in particular, her hair.

To wash her hair, Cleopatra could use clay or mud from the Nile, which not only cleansed but also saturated the scalp with minerals. Another possible remedy was infusions of herbs and flowers, such as lavender, mint, and chamomile, which had antiseptic and soothing properties. Favorite olive or almond oil was used to soften and nourish the hair after cleansing - it was applied in the form of masks.

There is evidence that aloe vera juice was used in the Ptolemaic era - its soothing and moisturizing properties were valued in both medicine and cosmetics. Cleopatra was also known for her love of donkey's milk, which she used to take baths with - perhaps to wash her hair, as lactic acid promotes gentle cleansing and shine.

Her beauty rituals were real ceremonies, complete with scents, music, and a sense of grandeur. And although in the modern world we use laboratory formulas, Cleopatra's inspiration is a reminder of the power of nature, harmony and self-respect in daily care.

Today, shampoo is not just a cleanser, but a symbol of self-care, individuality, and even environmental awareness. Vegan, solid, sulfate-free shampoos are becoming the new normal. And this story seems to be just beginning.

What are the benefits of sulfate-free shampoos?

Sulfate-free shampoos are hair cleansers that do not contain harsh sulfate-based detergents such as sodium lauryl sulfate (SLS) or sodium laureth sulfate (SLES). These ingredients have traditionally been used in conventional shampoos to produce a rich lather and effectively cleanse, but can dry out the scalp, irritate sensitive skin, or wash away the hair's natural protective oils.

Instead, sulfate-free shampoos use milder cleansing ingredients, such as coconut oil, sugar, or starch.

The advantages of sulfate-free shampoos are delicate cleansing without drying, preservation of color of colored hair, and a lower risk of skin irritation or allergic reactions. Thus, they are ideal for people with sensitive skin or after keratin straightening.

Among the disadvantages are less foam (which sometimes gives the impression of "worse cleansing," although this is not the case) and time to get used to it - when switching from sulfate shampoo, it can take time for the hair to adapt.

Today, sulfate-free formulas are part of a broader trend toward "clean cosmetics," with an emphasis on health, ecology, and minimalism in care.

Where does the name shampoo come from?

The history of shampoo is not just a story about hygiene, but a whole path of culture, fashion, and science. The word "shampoo" itself has an interesting and ambiguous origin. The most recognized version derives it from the Hindi word champo, which means "to massage" or "to rub".

This term was brought to the UK in the 18th century by British colonists who encountered Indian traditions of body care. Initially, the word referred to a head massage procedure using oils and aromatic infusions. Later, its meaning was transformed into "hair wash".

In the nineteenth century, the tradition of shampooing with special oils and infusions came to Britain from India, which the British adapted to their habits. And in 1903, the first liquid shampoo appeared in Germany, created by Hans Schwarzkopf, a pharmacist who accidentally invented a product that is now in every person's bathroom.

Interestingly, the mass use of shampoos began only after the Second World War, when synthetic detergents appeared. Before that, people washed their hair no more than once a week. And in the 1970s, the first 2-in-1 shampoos appeared, which simultaneously cleansed and conditioned hair.

There are also versions that the word may have Persian or Urdu roots, where similar words were also used in the context of therapeutic massage or rubbing. Thus, "shampoo" is not just the name of a household product, but a trace of global cultural exchange.

By the way, the PROSTOR chain of stores will help you find high-quality care products, including sulfate-free shampoos. It offers a wide range of products from well-known Ukrainian and international brands: from decorative cosmetics and perfumes to hygiene products, jewelry, household goods and gifts.

Олена Болган

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