13 June 2026
(PHOTO: Intent)
The All-Ukrainian Ethno-Festival "WOW ART UKRAINE – Art of Free People" took place on June 13 at the Mozart Hotel.
According to an Intenta correspondent, the festival program was packed.
The organizers stated that the event’s goal was to showcase the diversity of Ukraine’s regions through art, gastronomy, and innovative entrepreneurship. Its mission is to promote Ukrainian culture and art in Ukraine and around the world. The festival’s dress code was Ukrainian ethnic wear or stylish national accents. The festival was attended by 500 guests, including Ukrainian designers, artists, influencers, prominent representatives of the Departments of Culture and Tourism from Vinnytsia and Lutsk, members of the business community, patrons, public figures, and the media.
A special focus of this year’s event was also to support the initiative to improve Lesya Ukrainka Park, where a monument to the outstanding poetess is planned to be erected. There will also be a raffle for prizes in a charity lottery for donations of 200 hryvnias or more.
It is at "WOW ART UKRAINE" that a special premiere will take place—Dmytro Milyutin will present his signature fragrance "LESYA" for the first time, created specifically for the festival and dedicated to Lesya Ukrainka.
The festival featured:
An interactive zone opened in the city featuring the “Living Bread of Unity” unity ritual, an authentic installation, and a tasting. The central event was a panel discussion titled “The Power of Example: People Who Inspire Action.”
Кирило Бойко